Last modified on 5/19/2020 1
7928IBA – BUSINESS REPORT GUIDELINES
(see the following sections in the Course Profile: Individual Report, Submitting
Assessment Items, Penalty for Late Submission of Assignments)
*** OVERVIEW
General Guidelines:
· Write the report as a consultant who is selling his/her services/expertise to a company
involved in the case. You can write it in third person or in first person plural (as a
representative of a consulting group).
· Make sure that your argument has a throughout logic and it flows. In other words:
o start with a clear scope (what is the case about, which issues are considered
and why, which issues are outside the scope of this report, what is the
intended outcome of your report)
o identify the problems/issues
o analyze them
o explain their causes through cultural differences (use Kluckhohn &
Strodtbeck’s model as required minimum – but only those
orientations/d
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