Case Study
Pro-Go Pty Ltd Scenario
The scenario provides you with a brief overview of a hypothetical project for a real-life organisation.
Be aware that the scenario may not cover every detail that you will need to address in the White
Paper, in which case, you will need to conduct additional research, including further research into
the industry concerned.
[Pro-Go Pty Ltd is a privately-owned manufacturer of small, high-quality action cameras based in
Geelong, Victoria. Founded in 2004 it has enjoyed continuous year-on-year growth until the last
financial year. Pro-Go has a track record of innovation, and technology that provides excellent quality results in a small package able to operate with small batteries for extended periods of time. The video files these cameras produce are known for having superior colour, and operate effectively in lower lighting conditions than competitor’s cameras. They are also marketed on the basis of the
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