Assessment Details:
āChoose a brand and critically evaluate its current branding strategies. Applying appropriate brand concepts and theories covered in the course, discuss its future developmentā.
This Assessment Tests Your Ability To:
- Apply theory into practice in order to critically analyze and evaluate different brands.
- Develop brand management and communication strategies.
- Be innovative and creative whilst remaining rooted in market, competitive & company conditions.
- Writing, research, and independent study skills.
