Assessment 2000 Words
- Format: Report format, Marks will be awarded for:
- The relevance of the brand reviewed
- Identification and sound analysis of critical factors in facilities management of hospitality facilities.
- Students must refer, in text, to a minimum of 12 academic articles apart from the prescribed text, plus others as required, in order to show competency in the assessment. (More Australia and UK reference)
- All referencing must be in accordance with APA 6th Edition Referencing and Academic Writing Guide
Assessment 1 – Case Study Report
Nike
For this assignment, student will write a case study report in 2,000 words based on a case identified with circumstance or event that describes an ethical issue, within an Asia-Pacific business context from a media source (newspaper article, blog, advertisement). Ensure that it has a suitable business ethical dilemma. Analyse your chosen case by applying either virtue ethics OR utilitarian ethical theories, arguing both the claims and the criticisms of your chosen theory in relation to your chosen case.
The use of ethical case studies from other courses is not permitted and will result in a FAIL grade.
For the required format of the Case Study Report, please access the Assessment Structure Style Guide.
