Question 1: Analyse the macro-environment of an organization of your choice. In your answer, apply Porter’s Five Forces to discuss the potential impact of new entrants and the threats they pose to the current incumbents.
Question 2: Drawing on your knowledge of the Value Chain Analysis, and applied to an organization of your choice, discuss the linkages between primary and secondary activities to deliver increased value.
Question 3: Using the Ansoff’s matrix, define the nature of each directional strategy choice, and analyze the risks associated with each directional choice.
