Please choose one Company at your local (e.g. Canberra), domestic (e.g. Australia), international (e.g. China), or global (truly global) market. Please answer 3 questions regarding the business operations of the chosen company by providing economic/managerial analysis and suggesting a recommendation/solution to each of 3 questions. You have to choose an existed company of any size (from emerging start-up and family business till well established multinational enterprise /truly global company).
Please provide analysis and solutions to the following 3 questions below:
Question 1:
Please briefly introduce your company. Specify one distinct product or service of your company (if your company offers a variety of products/services to the market, then specify one product/one product line) and analyze at which stage of a product cycle the company (with this product in mind) is currently operating? (based on any available information, data, reports, and insider information, observations, etc.) Support your answer and argumentation with the theoretical concept, academic articlesā support, any data needed, so provide a piece of credible evidence and argumentation to your analysis. Identify if your company does have a competitive advantage if any (provide evidence to support your opinion).
Advice: avoid choosing companies like Coles or Walmart with the absence of one distinct product. Choose a distinct product/product line (it will be much easier to do an analysis and find aĀ date), examples from the last semester: Uber, Qantas, Starbucks. You can use them as well, but you have to do your own analysis based on the market situation of this year and new data, that has changed. Please provide a recommendation to your company Management on recommended actions if any. The use of freshly updated information (up to February 2020) is a strong advantage, as it resembles actual real-life analysis and decision making.
