Page 1 Kaplan Business School Assessment Outline
Assessment 3 Information
| Subject Code: | DATA4000 | ||
| Subject Name: | Introduction to Business Analytics | ||
| Assessment Title: | Individual Report and Individual Presentation: My Health Record | ||
| Assessment Type: | Report and Presentation | ||
| Word Count: | 1800 | Words + 10 slides |
(+/-10%) |
| Weighting: | 40 % (25 + 15) | ||
| Total Marks: | 40 | ||
| Submission: | Turnitin | ||
| Due Date: | Part A due Monday Week 12, 23:55pm AEST through Turnitin Part B due Monday Week 13, 23.55pm AEST Video Upload through Turnitin |
Your Task
Consider the information regarding the new My Health Record initiative below together with the
glossary and description of data privacy issues. Using the resources listed, together with your own
research. Complete:
• Part A (Government Report) Individually by Monday 23: 55pm AEST Week 12
• Present Part B (Application for data access) in a recorded video by Monday 23.55 AEST Week
13, Individually.
Assessment Description
Glossary
‘Opt-out’ participation: all participants are included in a study/trial/system unless they specifically request to
be excluded.
‘Opt in’ participation: participants are only included in a study/trial/system if they give permission upfront.
Background
What is My Health Record?
My Health Record was designed to be a single secure, accurate repository of the health data of all Australians
which would improve health outcomes. The idea of these digital health records is that they can save lives by
providing accurate and timely information to health professionals when required. Medical professionals can
upload information (and have to ask permission each time). The patient then has the ability to edit the
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uploaded data.
History
My Health Record (previously called Personally Controlled Electronic Health Record) was initiated in 2012 by
the previous (Labor) government. It was intended to be an “opt-in” participation scheme. In 2016, a few years
after the Coalition won government, trials were done to assess public reaction to two different ways of
participating in the system. The first, “opt out” participation, was trialed in Western Australia and Ballarat. The
second type of participation, “opt-in”, was trialed in Northern Queensland and Blue Mountains in New South
Wales. The results of the trial apparently indicated that there was greater participation using the “opt-out”
method.
Source: http://www.health.gov.au/internet/main/publishing.nsf/content/ehealth-evaluation-trials
In 2017 HealthConsult was asked by the Department of Health to develop a secondary use of data
Framework. A document (see reference to pdf below) was produced which summarises the information that
can be stored on My Health Record and possible secondary users and uses of the big data.
Source:
http://www.health.gov.au/internet/main/publishing.nsf/Content/964591B00A3C9D72CA2582C70083A1CA/$File/Public%20Consultations%20Paper.p
df
There now appears to be concern that the data is not as private as one might think and no computer system
is totally safe from harm. In response, the Government has tried to reassure the public that their online health
data will be safe, given that patients can set their own privacy and access settings. Concerns, however, have
become so serious that the Labor government (now in opposition) and the Greens are pushing for a Senate
inquiry, in particular an inquiry into why My Health Record is an opt-out participation scheme.
Issues with the new system
There are a number of privacy and other concerns in relation to My Health Record:
1. Data Access: police have asked that investigators not be allowed to access the My Health Record
system without a court order. Currently a number of federal and state agencies, e.g. Australian Taxation
Office (ATO), can request an individual’s data, given very minor suspected breaches of the law. The
police are concerned that the data may be either passed on or accessed by criminals.
Source:https://www.buzzfeed.com/joshtaylor/queensland-police-union-warns-about-my-healthrecord?utm_term=.kaAG0yXwKB#.hd0V64OBgL
Medical doctors are also concerned that patients are not the most qualified to understand what
information is important to keep or delete. They are also concerned about the idea that almost anyone
can access the data, e.g. employers and Centrelink.
Source: https://womensagenda.com.au/uncategorised/a-surgeons-very-real-concerns-about-my-health-record/
2. Secondary use for fraud detection: there are concerns that the patient’s data will be connected to a
“robo-debt” system which matches up health status and unemployment/workers’
compensation/insurance payments or claims. The system would be checking for false claims.
Source: https://www.themandarin.com.au/96380-opinion-privacy-concerns-on-my-health-record-need-to-be-addressed/
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Assessment Instructions
Part A: Government Report (1500-1800 words, 25 marks)- Individual
The Australian government is trying to create a single secure, accurate repository of the health data
(My Health) of all Australians in order to improve health outcomes. They have contracted you to
evaluate the new scheme with a focus on data usability, security and other ethical considerations.
Your report needs to be structured in line with the Kaplan Business School Report Writing Guide and
address the following areas:
• Data Usability
Benefits and costs of My Health records for patients, medical practitioners and
the community Descriptive, predictive and prescriptive applications of My Health data and the
data analytics software tools this would require
• Data Security and privacy Data security, privacy and accuracy issues associated with My Health records
• Ethical Considerations The ethics of the ‘opt-in’, ‘opt-out’ systems Other ethical issues of gathering, maintaining and using My Health data
Use the sources below as well as your own research.
http://www.ethicsguidebook.ac.uk/Opt-in-and-opt-out-sampling-94
http://www.health.gov.au/internet/main/publishing.nsf/Content/964591B00A3C9D72CA2582C70083A1CA/$File/Public%
20Consultations%20Paper.pdf
Part B: Presentation (5 minutes, 15 marks)
Instructions: Students to prepare a presentation of 5 – 8 slides on below before class in Week 12.
You are encouraged to consult your lecturer and refine your presentation. Students do not have to
use power point. You should record yourself delivering a 5 minute presentation (with a clear view of
your face), using software of your choice and upload it to Turnitin.
Imagine that you are an analyst from one of the companies wanting to access the data generated by
My Health Record for an analytics-based research project on heart disease and demographics.
Create a presentation of approximately 5 minutes in which you are applying to use this data. Discuss
the issues below, and imagine you are communicating this presentation to the government as your
audience.
Consider:
• Why you want the data and the resulting benefits to the community
• How the data can be sourced ethically and securely
• How you will keep the data safe and de-identify patients, and
• How you will visualise the results and add insights in an ethical way
Use the sources below as well as your own research.
http://www.health.gov.au/internet/main/publishing.nsf/Content/964591B00A3C9D72CA2582C70083A1CA/$File/Public%20Consultations%20Paper.pd
f
https://www.oaic.gov.au/agencies-and-organisations/guides/de-identification-and-the-privacy-act
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Part B: Online Students (additional instructions)
Instructions: Students to prepare a presentation of 5 – 8 slides on the above task before online
workshop in Week 12. You encouraged to consult your lecturer and refine your presentation.
Students do not have to use power point.
You should record yourself delivering a 5 minute presentation (with a clear view of your face), using
software of your choice and upload it to Turnitin.
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Important Study Information
Academic Integrity Policy
KBS values academic integrity. All students must understand the meaning and consequences
of cheating, plagiarism and other academic offences under the Academic Integrity and Conduct
Policy.
What is academic integrity and misconduct?
What are the penalties for academic misconduct?
What are the late penalties?
How can I appeal my grade?
Click here for answers to these questions:
http://www.kbs.edu.au/current-students/student-policies/.
Word Limits for Written Assessments
Submissions that exceed the word limit by more than 10% will cease to be marked from the point
at which that limit is exceeded.
Study Assistance
Students may seek study assistance from their local Academic Learning Advisor or refer to the
resources on the MyKBS Academic Success Centre page. Click here for this information.
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Assessment Marking Guide
| Section | Criteria | NN (Fail) 0%-49% |
P (Pass) 50%-64% |
CR (Credit) 74%-65% |
DN (Distinction) 75%-84% |
HD (High Distinction) 85%-100% |
| Part A: Individual Report |
Evaluate the data usability, security and ethics associated with creating a My Health Record data repository for diverse stakeholders and consider software requirements |
Failure to address data usability and security issues associated with My Health Record or failure to consider software requirements |
Basic description of data usability and security issues associated with creating the My Heath Record system Limited consideration of software capabilities |
Considered discussion of data usability and security issues associated with creating the My Heath Record system Adequate description of the feasibility of data usability given current software capabilities |
Clear evaluation of key data usability and security issues associated with creating the My Heath Record system Well-supported consideration of the feasibility of data usability given current software capabilities |
Comprehensive evaluation of key data usability and security considerations associated with creating the My Heath Record system with a focus on various stakeholders Very high standard assessment of the feasibility of data usability given current software capabilities |
| Produce a report which is well-researched, correctly referenced, professionally presented, logical, well structured and addresses the relevant issues |
Report is not logical and fails to evaluate major issues Inadequate research conducted and sources incorrectly acknowledged |
Partially referenced evaluation of issues, without a logical structure and acknowledgement of some sources from limited research |
Referenced evaluation of some relevant issues with acknowledgement of most sources and evidence of reasonable research conducted into the topic |
Referenced and congruent evaluation of relevant issues with acknowledgement of a wide range of sources and evidence of broad research conducted into the topic |
Well-referenced, engaging and logical evaluation of relevant issues with correct acknowledgement of extensive sources and evidence of comprehensive research conducted into the topic |
|
| See part B next page |
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| Section | Criteria | NN (Fail) 0%-49% |
P (Pass) 50%-64% |
CR (Credit) 74%-65% |
DN (Distinction) 75%-84% |
HD (High Distinction) 85%-100% |
| Part B: Presentation |
Construct a business case outlining the benefits of using and storing My Health data, while addressing the relevant ethical and security issues and concerns |
Failure to make an effective argument around using My Health Record data for research and no consideration of drawbacks |
A limited description of the benefits of using My Health Record data for research purposes is made and very few of the ethical and security draw-backs are mentioned |
A solid presentation of the benefits of using My Health Record data for research purposes is made and some of the ethical and security draw-backs are discussed |
A high-quality business case for using My Health Record data for research purposes is made by considering its major benefits and analysing the ethical and security draw backs |
An effective business case for using My Health Record data for research purposes is made by convincingly articulating the benefits this would provide for society, and expertly analysing the ethical and security draw-backs |
| Effectively and clearly communicate an argument to use My Health data for research purposes while considering the audience and their motivations |
Failure to effectively communicate key messages and a lack of consideration for the audience’s needs |
Brief listing of how My Health Record data can be used for research in a way that is understandable to most people |
Solid description of the use of My Health Record data for research in a way that considers some of the target audience’s needs |
Clear communication and justification of the use of My Health Record data for research in a way that sufficiently considers the target audience’s needs |
Effective communication and convincing justification of the use of My Health Record data for research in a way that persuades a target audience |
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Assignment Submission
Part B to be submitted In class in week 12. Students must submit Part A via Turnitin on Monday of Week 12 at 23:55pm AEST.
This file must be submitted as a PDF document to avoid any technical issues that may occur from incorrect file format upload.
Uploaded files with a virus will not be considered as a legitimate submission. Turnitin will notify you if there is any issue with the
submitted file. In this case, you must contact your lecturer via email and provide a brief description of the issue and a screen shot
of the Turnitin error message.
Students are also encouraged to submit their work well in advance of the time deadline to avoid any possible delay with Turnitin
similarity report generation or any other technical difficulties.
Late assignment submission penalties
Penalties will be imposed on late assignment submissions in accordance with Kaplan Business School’s Assessment Policy.
| Number of days |
Penalty |
| 1* – 9 days | 5% per day for each calendar day late deducted from the student’s total Marks. |
| 10 – 14 days | 50% deducted from the student’s total marks. |
| After 14 days | Assignments that are submitted more than 14 calendar days after the due date will not be accepted and the student will receive a mark of zero for the assignment(s). |
| Note | Notwithstanding the above penalty rules, assignments will also be given a mark of zero if they are submitted after assignments have been returned to students. |
*Assignments submitted at any stage within the first 24 hours after deadline will be considered to be one day late and therefore
subject to the associated penalty.
If you are unable to complete this assessment by the due date/time, please refer to the Special Consideration Application
Form, which is available at the end of the KBS Assessment Policy:
Page 9 Kaplan Business School Assessment Outline
https://www.kbs.edu.au/wp-content/uploads/2016/07/KBS_FORM_Assessment-Policy_MAR2018_FA.pdf
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